Siam Discovery, Bangkok

“Siam Discovery is The Biggest Arena of Lifestyle Experiments packed with exhilarating experiences that say: ‘come play with us’ to visitors. People can come in to experiment and discover what they like and what expresses their own identity best,” say architects from Japanese studio Nendo, who developed the project of this unique retail center. Without fixed divisions into particular brands or schools of design in the center, products are brought here together under a single universal concept that puts customers at its heart.  (Photos © Takumi Ota)

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